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Last updated: November 5, 2026
This policy explains how FoolProof ("we," "us") handles information when you visit our site or use our platform. It covers our own data practices; each store on FoolProof is responsible for the privacy practices of its own storefront and customers.
From merchants and site visitors: account and contact details (name, business, email, phone), billing information, and usage/diagnostic data. When you operate a store on FoolProof, we process your store's data — including your customers' order, delivery, and age-verification information — on your behalf to run the service.
The FoolProof Driver app sends the driver's location to their store once when they go on duty, and about every 10 seconds only while they are driving an order (after pickup, until hand-off). It is not collected while the driver is off duty or between deliveries, customers never see it, and the detailed route is deleted after the store's retention period; the delivery record keeps only the start and end of the route, the times and the hand-off result, as alcohol-delivery law requires. At the door the app reads the barcode on the back of the customer's license and records the name and date of birth it contains, the age check result and the customer's signature for the store's delivery records. If the store has turned on FoolProof ID Verification for the door, the app also looks at the front of the license for a few seconds; see the next section for what happens to those pictures.
When a store takes Tap to Pay on a phone, the card software from our payment processor, NMI, needs the phone's location and a device identifier as a fraud check, so the FoolProof Merchant app asks for those permissions the first time the store uses Tap to Pay. FoolProof does not read or store that location or identifier. The Merchant app doesn't ask for them for anything else.
FoolProof ID Verification checks that a driver license or state ID is real-looking and consistent, at online account creation, at the delivery door, and (if the store chooses) at the register and at counter pickup. It reads the barcode on the back and, where the store has the front check on, compares the printed front of the card with that barcode. When you create an account online and the store has the selfie check on, you are first shown a separate consent screen; only if you agree do we take a short live selfie, turn your head as asked, and compare your face with the photo on the license.
What happens to the pictures: the pictures taken during a check (the front of the ID and the selfie) are examined in memory on our servers and discarded within seconds. They are never written to disk, a database or storage, and nothing biometric (no face template or measurement) is kept. What is kept is the result: a pass, review or fail for each part of the check, the status of each named check, the version of FoolProof ID Verification that decided, and what we already keep for an age check (the date of birth, the expiry date, the last four characters of the license number and a one-way code). We do not search for duplicate faces and we never sell this information or use it to train a model.
The operation description of FoolProof ID Verification, including its changelog, is published in our guide. A person (the clerk or the driver) always confirms who is in front of them; the check does not detect every fake.
To provide and improve the platform, set up and support your account, process payments, secure the service and prevent fraud, comply with law, and communicate with you.
Card payments are handled by third-party payment processors. FoolProof does not store full card numbers.
We share data only with service providers who help us run FoolProof (hosting and database, file storage, payment processing, delivery-address lookup, error monitoring with personal data turned off, email delivery, and, only for stores that switch on the AI Assistant, an AI model provider) under confidentiality obligations, and as required by law. We do not sell personal information.
Our marketing site and app use essential cookies to function and may use limited analytics to understand usage. You can control non-essential cookies in your browser.
We use encryption in transit and reasonable safeguards, and retain data for as long as needed to provide the service and meet legal, tax, and alcohol-compliance obligations.
You may request access to or deletion of your personal information, subject to legal retention requirements, by contacting us at [email protected]. To delete your FoolProof account, use Delete my account in the app or see how to delete your account. If you are a customer of a store on FoolProof, please contact that store for requests about your order data.
We may update this policy and will post changes here. Questions: [email protected].